HoMEGRoWN: KleanSpa

We’ve been pretty busy around here, but there are still more businesses to share from our HoMEGRoWN photo series! So, in honor of National Small Business Week, here’s the latest… this time on Jennifer Hardaway at KleanSpa.

First, I have to admit, I’ve been dying to make my own scent ever since I stepped into the shop. That DIY attitude, helped by a scent mixologist (I think I just invented a title) could only mean great things.

Jenn is an incredible salesperson. Not because she’s big on sales, but because she obviously LOVES her products. And they actually hold up to all of the excitement! From innovative scents in perfumes, colognes, soaps and lotions, KleanSpa puts you in the scentual driver’s seat.

I asked her for a word of advice on starting your own business, and here’s what she said:

 

Our conceptual image features a blending of Orange Blossom and Sandalwood.  Makeup artists had fun gluing on earthy materials onto our model, and the finished product is full of tiny details that beg to be found.

In her tiny workroom, it was a great challenge to keep everything as light, airy and colorful as she, and her business are. I think we absolutely got it! all the way down to incorporating her orange & green colors in the concept image.

 

KelanSpa_SmallBusinessOwner_ConceptualAd

 

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PHOTOGRAPHER:  Jen Serena, Serena Creative

MODELS:  Elle Jane Hounsell &  Chris Pavlik

HAIR & MAKEUP:  Alexandria Storm & Miss Cassanova

WARDROBE STYLING:  Drelyn, Beyond Image

CONCEPT & SET STYLING:  Jen Serena

Learn more about the HoMEGRoWN project here.

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